Music Marketing Pro.

     It's been a while since my last post, and oh how so much has happened since December. The biggest thing being, I made a music video. For my Media Studies class I was tasked with creating a music video and an accompanying music marketing campaign for the musician. My artist was named "Loveman Hudson." My group and I chose this name since the artist is a romantic soul singer, which is the reason for Loveman, and Hudson is a Southern name, which is where our artist is from, Austin, Texas.  We figured Loveman Hudson would be an appealing name for a wide array of ears to hear.
     For our music marketing campaign, we created an excellent instagram account and website, with each converging by having links to the other.

https://victoriacmilano9.wixsite.com/lovemanhudson

https://www.instagram.com/lovemanhudson/

     The group and I decided it was best for the target audience, as well as staying true to the nature of our artist's music, to have the black and white be our theme. After doing through research we concluded it was best to have a simple, minimalistic black and white theme for our target audience of soul listeners aged 16-40. The music video is about love, a concept that is absolutely not black and white, which is another reason we chose the theme to be black and white since when we did introduce the color, it would be a stark contrast to add emphasize.

     Overall, I had fun with this project and also learned a bunch in the process. I know that what I learned from this experience will benefit me for the final portfolio project. The major way being I feel more comfortable with my filming and editing skills, as well as my choice of shots and angles and how I utilize them for my storytelling to achieve deeper meaning to my product as a whole.